'No Joke!' comic strip by J.L. Brice.

Jerry Brice has had a long and varied career in the American animation industry. Since the mid 1980s he has worked as either animator, director or designer on commercial animation projects, feature films, cartoon TV series, games and music videos. Between 1990 and 1994 he was the author and lead artist of the hip hop comic strip 'No Joke!', which appeared in the magazines The Source and Urb.

Early career
Born in 1964 in San Diego, California, Jerry Lee Brice graduated from the Film Graphics and Animation program at the California Institute of the Arts in 1985. He got his first professional job at Filmation, where he was an assistant animator on the feature film 'Pinocchio and the Emperor of the Night' (1987). He was a freelance lay-out artist on the Filmation TV series 'He-Man' (1983-1985) and 'She-Ra' (1985-1987), and subsequently a storyboard artist for 'The Little Archies' (1986) at D.I.C. Entertainment. Between 1986 and 1989 Brice was employed by Walt Disney Feature Animation, where he notably worked on 'Oliver & Co' (1988) and 'The Little Mermaid' (1989), as well as the 'DuckTales' (1987-1990) TV series.

Cult animation projects
Outside of the mainstream, he worked on Ralph Bakshi's cult animated feature 'Cool World' (1992), and the groundbreaking animated short 'Family Dog' (1987) by Brad Bird and Tim Burton, which revolutionized TV animation production with its crude animation style. Between 1995 and 1998 he played an important role in the early production of Mike Judge's animated TV series 'King of the Hill' (1997-2010), developing the characters' animation style and doing sheet timing and layouts. Brice has additionally done character designs and storyboard art for console games by Sega, Hasbro Interactive, Nickelodeon and MTV.


'No Joke! 'comic strip by J.L. Brice & Co.

Hip hop: No Joke! comic strip
Brice has worked on several hip hop-related projects throughout his career, like developing a proposed "hip hop style" 'Flintstones' variation for CBS Television, called 'T-Rock's Slammin' Cave Days' (1992). He was key animator on Paula Abdul's 'Opposites Attract' music video (1989), starring the MC Skat Kat designed by Michael Patterson, and lead animator on the Gap Band's 'Disrespect' (1984) and Eminem's 'Role Model' (1999). The Gap Band clip had art direction by Overton Loyd, marking the first collaboration between the two men. During the early 1990s, Brice furthermore made the comic strip 'No Joke!' (1990-1994), a hard-core comical take on the hip hop scene in particular and street life in general. All episodes are written in ebonics and hip hop slang. While some gags end with a punchline, others end on a more poignant, thought-provoking moral, hence explaining the tagline: "And that's... no joke." Brice was its creator, writer and principal artist, while Overton Loyd and Ronald "Stozo" Edwards also participated in the production. It ran nationally in The Source magazine and locally in the Southern Californian Urb magazine. MTV used the characters from the strip as the basis for a 30 second fully animated public service announcement for a P.R. campaign, animated by Brice. In the 2010-2012 period, Brice has posted some new installments online.

Animation instructor
Between 2001 and 2008, Jerry Brice was the lead animation instructor at the Art Institute of California-San Diego where he developed the curriculum and hired the original staff of the animation faculty, while also teaching 2D animation production and traditional animation courses.

Brice Productions
Brice operates under his own Brice Productions banner in the San Diego area since 2008. He is specialized in all production phases for both 2D and digital puppet animation, and furthermore acts as a team leader. Among his list of clients are Herbalife, Sony T.V. Marketing, Motown Records, Interscope Records, Heavenspot Media, 23D Studios and the Gamecock Media Group.


'No Joke!" strip with art by Jerry L. Brice.

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